Page 63 - Apmor 2018
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          of vintage magazines and pulled out a copy of   Which brings me back to
          Ford Times, published in April 1914.  the GB40 scenario. It’s a
          Ford Times was a house-organ publication that   short, 23-year, worldwide
          shilled the virtues of owning, not surprisingly,   vehicle   penetration
          a Ford automobile. Back then the rage was the   scenario   that’s   far
          now-iconic Model T.               faster  than  Fords  and
                                            Chevrolets  over  horses.
          Promotional pull quotes like “Play it safe—buy   Note that cities like New
          a Ford” or “Less than a two-cent stamp is the   York  were  lead  adopters
          cost  per  mile  of  Ford  travel”  were  splashed   of  cars  over  horses.  Yet
          throughout the 45-page monthly volume.  by  the  time  the  rest  of
          My  attention  was  caught  by  a  corny,  pencil-  the  world  had  adopted
          drawn cartoon. A dilapidated stage coach with   cars   to   90   percent
          bent, rickety, wooden wheels is being pulled by   penetration, 80 years had   Vendor Neutral
          a team of two geriatric horses. The somewhat   gone by. In other words,
          smug  caption  underneath  firmly  says,  this  is   “peak  horse”  took  a  lot   Archive Technology
          “What the Ford replaced.”         longer in other regions.
          Details  in  the  accompanying  story  inform  a   GB40 By The Numbers  IntriHEALTH® is the leading diagnostics solutions
          potential  Ford  buyer  that  a  20-horsepower   What  does  the  pattern   provider in Africa, specialising in the long-term
          Model  T  can  beat  a  stagecoach  on  any   of   a   GB40   market   storage of clinical exam data across all imaging
          dimension of utility: Range, speed, durability,   penetration  look  like?   platforms.
          power, comfort and so on. The contrast wasn’t   What do other scenarios
          narrow. A Model T was 20 times more powerful   look  like?  What  will  be
          and it could do it all at a much lower cost. Of   the  influences  of  things
          course, people and coach operators were going   like autonomous vehicles,   Vendor Neutral Archive
          to buy a Ford instead of a horse and buggy!  ride  sharing,  distributed   Unifies diverse practice branches on a
          What The Tesla Replaced           power  generation  and              Vendor Neutral, cross-border platform
                                            so  on?  And  finally,  how
          Fast forward to today and tomorrow. Will an EV   will it all affect future oil   Unlimited Storage Space
          be 20 times better than an ICE vehicle?  demand?                      Infinitely scalable with unlimited storage
                                                                                space in our data centres
                                            I’ll  take  you  through  the
                                            assumptions  and  the               Fully Compliant
           As  a  Tesla  owner,  I’m  a  champion   numbers over the course     Fully compliant with regulatory
           that extols its virtues. I also know   of this series.               standards
           that EVs will get better and cheaper   Spoiler Alert: You may be
           over  time.  But  will  they  become   surprised  to  learn  that    Lossless Compression
                                                                                100% Lossless compression & secure
           multiple  times  better  than  an  ICE   more  EV  sales  do  not    encryption of diagnostic data
                                            directly equate to less oil
           vehicle,  on  every  dimension  of   usage  in  transportation.
           utility, for every class of vehicle, in   Peak  oil  demand  has     Disaster Recovery
                                                                                Guaranteed disaster recovery with
           the simple task of taking passengers   more  to  do  with  how       2 geographically disparate data centres
                    from A to B?            many   ICE   vehicles
                                            accumulate  and remain              Reduced Costs
                                            in  the  global  fleet,  and        Reduced costs with improved operational
                                            less to do with how many            efficiency
          For example, will the utility contrast between   new  EVs  are  brought  in.
          a  Chevy  Bolt  and  a  Honda  Fit  in  2022  be  as   (Courtesy  of  oilprice.
          dramatic as between a Model T and two nags   com)
          pulling a wooden carriage?                                           CONTACT US
                                            Peter  is  an  economist,
          I’ll  leave  that  question  open  to  debate.  But   investment   strategist,   FOR A FREE QUOTE
          if  the  answer  has  any  hint  of  “no,”  then  we   author and the Executive
          can understand why countries are starting to   Director of the Arc Energy
          ban the ICE. It’s because a significant number   Research Institute.  +27 11 568 1870  info@intrihealth.com
          of  car  buyers  may  be  reticent  to  switch  to  a                   www.intrihealth.com
          new  product  that  might  not  be  sufficiently
          differentiated  in  utility  and  cost  to  justify              Stay connected with IntriHEALTH
          change.



                                                                     AFRICAN POWER   Mining & Oil Review Vol 21, Issue 20, 2017   |    63
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